Communicating Through Characters

Aristotle defined "character" as something that did not define a fictional person but rather the quality of a person acting in a story and reacting to its situations. He said “character is that which reveals choice, shows what sort of thing a man chooses or avoids." He called it ethos.

Revel Ink is about ethos. We provide characters to apply to your branding problem. We make characters and we use characters to reveal market choices – graphically, as a theme, or as narrative, to describe your intentions. Our characters can spell out the intentions of your company, your brand, or your event. They can carry your message where words cannot, because they can show, not just tell.

If you need a character, whether to lead your communications, to be the hero (or the villain), a minor voice or a major one, you need Revel Ink. Nobody outside of Walt Disney can create characters as compelling and meaningful as we can. Call us. We’ll show you.